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  06/11/22 - C Nick BrahmsrSr/2023, Auburn

  Player-led collectives have grown more common as some athletes worry about agents or other third parties taking a cut of their name, image and likeness deals. The most recent NIL trend swept through Alabama this past week with the formation of the Plains NIL Club. Roughly three-quarters of the Auburn football roster partnered together with YOKE, a licensing company, to offer fans a way to engage with Tigers' athletes throughout the season via an online membership.

Bailey O'Sullivan, one of YOKE's co-founders, told AL.com that "more than 75% of the team" has signed on. Set to open this July, multiple Auburn players announced their intent to join, including senior starting center Nick Brahms, sophomore running back Jarquez Hunter and freshman quarterback Holden Geriner. Junior linebacker Kameron Brown said O'Sullivan, an Auburn alum, met with Auburn players over the last few weeks and each Tiger offered each an opportunity to join. - Birmingham News


rSr/2023 C Nick BrahmsAuburn
News Source: Birmingham News



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