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  Ever since college athletes were able to earn revenue from marketing deals beginning last month, one potential partnership has seemed too obvious not to happen. Alabama freshman cornerback Ga'Quincy McKinstry, who goes by the nickname of Kool-Aid on the team's official roster, seems to have finally teamed up with the beverage brand Kool-Aid. The Twitter and Instagram accounts of the beverage brand, which is owned by Kraft Heinz, were changed Wednesday to McKinstry's name. "In honor of our new partnership, we've swapped names with Kool-Aid McKinstry and given him the power of OH YEAH," both accounts' new biographies now read. McKinstry's account on Twitter is now "Kool-Aid Man" with the company's branding used on the page. "Honored to partner with Kool-Aid the Brand … I will be sharing the OH YEAH title with the Kool-Aid Man!," McKinstry's bio states. - Birmingham News

Jr/2024 CB Kool-Aid McKinstryAlabama
News Source: Birmingham News



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